Luma
AI agent for creative work, covering video, image, audio, and text creation
About Luma
Luma is an AI agent platform for creative work. You bring the idea, and the agent handles research, generation, and refinement across video, image, audio, and text, keeping brand style consistent throughout the creative process. The platform connects models such as Ray, Uni, Seedance, Kling, Veo, and MiniMax, so you can switch as needed to refine details. Individual subscriptions are billed monthly with credits, including access to Luma and third-party image and video models, guest collaborator editing rights, and commercial licensing; the Team plan adds member management, project and team organization, team sharing, usage analytics, shared credits, and SSO, while the Enterprise plan further adds enterprise-grade commitments, dedicated training, and custom fine-tuning.
Best for
Best use cases
Multimodal content generation across video, image, audio, and text
Producing multiple creative directions and variants under one brand style
Sharing credits within a team and collaboratively editing assets
Running models such as Ray, Uni, Seedance, Kling, and Veo through one interface
Features
Multimodal Creative Agent
The agent carries out research, generation, and refinement across video, image, audio, and text
Brand Consistency
Keeps brand style stable throughout the creative process, producing directions and variants in batches
Multi-Model Access
Use models such as Ray, Uni, Seedance, Kling, Veo, and MiniMax through Luma
Team and Enterprise Capabilities
For creatives who need admin control, transparent pricing, preset skills, and deployment into their own environment, with usage analytics, shared credits, SSO, and custom fine-tuning
Pros
- Multimedia coverage of video, image, audio, and text, with the agent handling research, generation, and refinement end to end
- Connects models such as Ray, Uni, Seedance, Kling, Veo, and MiniMax, switchable as needed
- Keeps brand style consistent during generation, making it easy to produce directions and variants in batches
- Team plan offers shared credits, usage analytics, and SSO; Enterprise plan supports custom fine-tuning
Pricing Plans
Plus
- 10,000 credits
- Luma and third-party image and video models
- Edit access for guest collaborators
- Commercial use
Pro
- Everything in Plus
- 40,000 credits
- 4x usage with the Luma Agents
Ultra
- Everything in Pro
- 150,000 credits
- 15x usage with the Luma Agents
* Pricing information is for reference only. Please refer to the latest announcement on Luma's official website.