Real Extent
An AI email follow-up assistant for real estate agents: organizes pending conversations, drafts replies in your tone, and includes a built-in lead CRM.
About Real Extent
Real Extent is an AI email follow-up assistant for real estate agents. It brings the conversations that need your attention into one place, prepares reply drafts in your tone, and lets you review the details and approve before sending, while its built-in CRM helps you organize leads. The assistant connects to your own email, calendar, and files (supporting Gmail, Outlook, and more) and gives you a short to-do list every morning. The product sets clear safety boundaries: the assistant never deletes emails or files, Google Drive and OneDrive are connected read-only, and mass emails, emails involving wire transfers or bank information, and contract sending all require your confirmation. Pricing is a monthly subscription with no contract and no setup fee, billed in US dollars, and you can cancel anytime.
Best for
Best use cases
Agents who receive a high volume of buyer inquiry emails daily and need timely follow-up but have no time to write replies one by one.
Agents who want to consolidate pending conversations into a single list and quickly handle follow-ups each morning.
Small teams (up to 5 people) that want to share leads, knowledge, and automations.
Compare before choosing
According to the official comparison page: Lofty (formerly Chime) is an all-in-one platform for agents, teams, and brokerages, including IDX websites, CRM, marketing automation, AI tools, and optional paid lead generation; Real Extent is an AI assistant that works within your own email and calendar, writing replies and follow-up emails for you.
According to the official comparison page: Real Extent has no IDX website and only offers a chat bubble and contact form for your existing website; Lofty offers fully customizable IDX websites, plus optional SEO and design services.
According to the official comparison page: with Real Extent you can sign up and connect your email to get started, and most agents finish setup within minutes; Lofty requires a quote request or a scheduled demo and offers onboarding and training.
Features
Daily to-do list
Provides a short checklist each morning of the conversations that need your attention.
Drafts replies in your tone
Prepares reply drafts in your tone; you review the details and approve before sending.
Built-in lead CRM
A built-in lead CRM that helps you organize your follow-ups.
Connects your own email, calendar, and files
Connects your own email, calendar, and files, including Gmail, Outlook, and more.
Clear safety boundaries
The assistant never deletes emails or files; Google Drive and OneDrive are connected read-only; mass emails, emails involving wire transfers or bank information, and contract sending all wait for your confirmation.
Pros
- Works within your existing email and calendar; the vendor says most agents complete setup in minutes.
- Reply drafts are generated in your tone and require your review and approval before sending.
- Built-in lead CRM to organize your follow-ups.
- Clear safety boundaries: never deletes emails or files, read-only cloud drive connections, and mass emails, wire transfer/bank information emails, and contract sending all require human confirmation.
- No contract, no setup fee, cancel anytime; AI costs are included in the plan, with no extra charge when the allowance runs out.
Cons
- No SOC 2 report or other third-party security audits.
- No two-factor authentication login yet; the vendor recommends using a strong password that isn't reused elsewhere, or signing in with Google.
- Google has not yet completed app verification, so when connecting Gmail you will first see Google's "unverified app" warning.
- Team roles are fairly simple: teammates within a workspace can approve drafts and modify automations.
Pricing Plans
Starter
- 1 personalized assistant
- Connects your email, calendar, and files (Gmail, Outlook, and more)
- Built-in lead CRM
- Basic automations
- 2,000 assistant actions per month
Pro
- 6,000 assistant actions per month
- 4,000 automation runs per month
- Can remember 2,000 pieces of information
- Can read 500 documents
Team
- Up to 5 people on one account, with shared leads, knowledge, and automations, including admin permissions
- 20,000 assistant actions per month
- 12,000 automation runs per month
- Can remember 10,000 pieces of information
- Can read 2,000 documents
* Pricing information is for reference only. Please refer to the latest announcement on Real Extent's official website.