Relish
Shopify AI assistant for sales, customer support, product recommendations, and order workflows.
About Relish
Relish is an AI shopping assistant and customer-support chatbot for Shopify stores. It works around the clock to answer shopper questions, recommend products, support order-related workflows, and run AI chat campaigns. Automated AI training reduces setup work, while plan limits scale by AI responses, supported products, custom FAQs, and onboarding level. The free plan supports 30 AI responses, up to 50 products, and 10 custom FAQs, making it suitable for a small trial deployment. Paid plans add larger response allowances, broader product catalogs, more FAQ capacity, integrations, subscription and order-management workflows, custom AI flows, and higher-touch support. Teams should choose a tier by expected chat traffic and catalog size, then account for overage charges on paid tiers. The service is most relevant to Shopify merchants that want sales and support automation in one storefront assistant.
Best for
Best use cases
Use the Free plan for a limited storefront deployment with up to 30 AI responses.
Choose a paid tier when chat volume, product count, FAQ needs, or integration requirements increase.
Use Premium or Enterprise for advanced workflows, custom setup, higher allowances, and dedicated support.
Compare before choosing
Plans differ mainly by included AI responses, catalog or FAQ capacity, workflow depth, and service level.
Starter and higher tiers list overage pricing, so variable chat volume can add usage cost.
Annual billing is listed below the equivalent monthly total, while monthly billing preserves more flexibility.
Features
Shopper question handling
Answer common product and store questions around the clock with an AI chatbot trained for the Shopify storefront.
Product recommendations
Guide visitors toward relevant products during chat and support the path from product discovery to purchase.
Order and retention flows
Automate supported order actions and, on higher plans, subscription-management and retention workflows.
Pros
- The $0/month plan lets a small Shopify store test core chat, recommendation, and order-tracking workflows.
- Paid tiers scale response allowances, FAQ capacity, integrations, and onboarding as operational needs grow.
- The product combines sales assistance and customer support in one Shopify-focused chatbot workflow.
Cons
- The Free plan is limited to 30 AI responses, 50 products, and 10 custom FAQs, which constrains active stores.
- Listed paid tiers charge for additional AI responses, so traffic spikes can increase the effective monthly cost.
- Advanced order, subscription, custom-flow, and dedicated-support capabilities require higher-priced plans.
Pricing Plans
Free
- 30 AI responses
- Up to 50 products supported
- 10 custom FAQs
- AI training
- AI product recommendations
- Track order
- Shopify Inbox integration
- Basic AI Nudge
- Self onboarding
- Email and chat support
Starter
- 100 AI responses
- $0.04 per additional AI response
- Up to 100 products supported
- 50 custom FAQs
- AI training
- AI product recommendations
- Dedicated FAQ help center
- Track, cancel, and return order flows
- Gorgias, Klaviyo, and Zendesk integration
- Newsletter and exit campaigns
- Self onboarding
- Email and chat support
Grow
- 1000 AI responses
- $0.04 per additional AI response
- Up to 500 products supported
- 200 custom FAQs
- AI training
- AI product recommendations
- Everything in Starter
- Recharge integration
- AI subscription order retention flows
- Custom AI Nudge campaigns
- Self onboarding
- Email and chat support
Pro
- 3000 AI responses
- $0.04 per additional AI response
- Up to 2000 products supported
- 500 custom FAQs
- AI training
- AI product recommendations
- Everything in Grow
- Review app integrations
- Advanced order management
- Advanced subscription management
- Lite onboarding
- Email and chat support
Premium
- 6000 AI responses
- $0.035 per additional AI message
- 1000 custom FAQs
- AI training
- AI product recommendations
- Remove powered by Relish AI
- Everything in Pro
- Advanced order management
- Advanced subscription management
- Full onboarding and AI setup
- VIP support
- Dedicated account manager
Enterprise
- 12000 AI responses
- $0.035 per additional AI message
- Unlimited custom FAQs
- Custom AI flows
- Custom AI training
- Custom integrations
- Advanced order management
- Advanced subscription management
- Multi-store plan discounts
- VIP onboarding and AI setup
- VIP support
- Dedicated account manager
* Pricing information is for reference only. Please refer to the latest announcement on Relish's official website.