Persana AI
A credit-based workspace for prospect search, enrichment, sales signals, personalized messaging, and CRM automation.
About Persana AI
Persana AI combines prospect search, enrichment, research, messaging, and CRM automation in one workspace. It draws on more than 100 data sources and uses credits for contact data and related actions. Teams can search for people and companies, enrich records, monitor sales signals such as job changes and technology use, and prepare personalized email copy with AI agents. The workflow suits sales teams that want to move from list building to tailored outreach without stitching together several separate tools. A free plan provides 50 credits, while paid plans increase credit allowances, search volume, exports, automation, and CRM capabilities. Credit consumption matters when estimating cost: the pricing table lists email data at one credit per email and phone data at ten credits per number. Annual billing is used for several headline plans, so buyers comparing monthly budgets should account for the commitment and expected data volume. The platform is strongest when prospecting, enrichment, and messaging need to share the same records; teams with narrow data needs may find a dedicated database or email tool simpler.
Best for
Best use cases
A representative builds a targeted account list, enriches missing contacts, and exports qualified records to the CRM.
A team monitors job-change or technographic signals and uses the new context to prioritize timely outreach.
An outbound campaign turns lead research into individualized email drafts before representatives review and send them.
Compare before choosing
Compared with a contact database alone, Persana AI also includes research, messaging, signals, and workflow automation.
Compared with assembling separate enrichment and email tools, the shared workspace reduces record handoffs but introduces credit accounting.
Compared with the free plan, paid tiers raise data and export capacity, while annual billing on several plans increases commitment.
Features
Build enriched prospect lists
Search for people and companies, then add contact and company details from more than 100 data providers.
Act on sales signals
Track events such as job changes and technology use to prioritize accounts and time outreach.
Prepare personalized outreach
Use AI research and email generation to turn prospect context into tailored outbound messages.
Pros
- Combines prospect search, enrichment, research, messaging, and CRM workflows, reducing handoffs between separate sales tools.
- Access to more than 100 data providers gives teams multiple sources for people and company enrichment.
- A $0 plan with 50 credits lets a team test the workflow before choosing a paid commitment.
Cons
- Phone data costs ten credits per number, so contact-heavy workflows can consume allowances faster than email lookup.
- Several headline paid plans are billed annually, which raises the commitment for teams with uncertain demand.
- The broad workflow and credit model add planning overhead for teams that only need a simple contact database.
Pricing Plans
Free
- 50 credits
- No billing
- Up to 500 results per people or company search
- 5 phone numbers or 50 emails at listed credit rates
Credit Starter
- 2,000 credits per month
- Access to 100+ data providers
- Up to 7,000 results per search
- CSV export up to 10,000 records
Growth
- 60,000 credits per year
- Access to 100+ data providers
- Up to 20,000 results per search
- Email and phone waterfall
Pro
- 216,000 credits per year
- Up to 30,000 results per search
- Unlimited CSV exports
- CRM integration
Unlimited
- 50,000 credits per month
- Unlimited search subject to fair use
- Unlimited CSV exports
- CRM integration
Enterprise
- Custom credits and contact-data volumes
- Unlimited search subject to fair use
- Custom CRM integration
- Support for high-volume teams
* Pricing information is for reference only. Please refer to the latest announcement on Persana AI's official website.