Vessa
Turn your brand guidelines into a living online page—free to build, one-time payment per brand on publish.
About Vessa
Vessa is a tool for animated brand guidelines: it turns your brand into an online page you can send via a link, where colors can be copied with a click and motion plays directly on the page. You can build for free and pay a one-time fee per brand when publishing, then keep editing for the long term without renewing. Each guide is hosted at a fixed link at vessa.design/brand/your-brand. According to the official site, Claude or Cursor can assist you throughout the entire build process.
Best for
Best use cases
Delivering a brand identity to a client along with ready-to-use online guidelines
Needing to show brand motion in the guideline page, not just list rules
Not wanting the client to keep paying a subscription after handoff
Compare before choosing
The official comparison page states: Brandpad is a subscription platform for design studios managing multiple client brands, starting at $50/month (including two brand guides); Vessa instead charges a one-time €39 per brand, suiting designers or small studios delivering one brand at a time who want motion captured as playable motion itself rather than described in a PDF.
The official comparison page states: In terms of editors, each Vessa guide comes with one account and no team seats; Brandpad offers unlimited editor and collaborator accounts on all paid plans.
The official comparison page states: Regarding privacy, Vessa v1 does not support private or password-protected guides—drafts are not public or indexed, and published pages are public; Brandpad supports public or private with per-user authorization, and viewers don't need to log in.
Features
Link-delivered brand guideline page
Brand guidelines are delivered as an online page you can send via a link, where colors are copied with a click.
Motion plays directly on the page
Motion appears directly on the page as playable content, rather than being described in words in a PDF.
Free to build, pay when you publish
Building is free; you only pay a one-time fee per brand when publishing.
Build with help from Claude or Cursor
The official site says Claude or Cursor can help you complete the entire brand guidelines build.
Pros
- Keep editing long after publishing without renewing.
- The hosted link is fixed—no DNS setup needed.
- Refundable within 14 days.
- Motion plays directly on the page instead of being described in a PDF.
Cons
- No custom domains: all guides are hosted at vessa.design/brand/your-brand, and that URL is fixed and cannot change.
- v1 does not support private or password-protected guides; published pages are public.
- Each guide has only one editor account, with no team seats.
Pricing Plans
One brand
Five brands
* Pricing information is for reference only. Please refer to the latest announcement on Vessa's official website.