
Vidu
Vidu is an AI video generation platform that converts text prompts and images into high-definition video clips with multi-subject consistency.
Decision summary
Choose if
Vidu fits users evaluating Vidu is an AI video generation platform that converts text prompts and images into high-definition video clips with multi-subject consistency.
Vidu workflow evidence centers on Text-to-Video Content Creation, Image-to-Video Animation, Reference-Based Video Generation.
Compare before choosing
Vidu exposes freemium pricing with listed plan context including Free Tier, Subscription Plans, Credit Top-up.
Vidu differentiation is captured through Text-to-Video Content Creation, Image-to-Video Animation, Reference-Based Video Generation.

vidu-com-866c974462a8 overview visual from official public sources.
About Vidu
Vidu is an AI video generation platform developed by Beijing Shengshu Technology Co., Ltd. The platform converts text prompts and static images into dynamic video content using a domestically developed multimodal large model (UniDiffuser). It supports three primary generation modes: reference video-to-video, image-to-video, and text-to-video generation, alongside a template library and specialized tools such as Vidu Claw and Vidu S1. The platform emphasizes fast generation speed, multi-subject consistency across frames, off-peak generation mode, and high-definition output with smooth animation quality. Users report generating creative video content in approximately three steps. Vidu operates on a credit-based system where subscription credits expire after 30 days while purchased credits remain available until used. The platform offers an API open platform for developers and serves users across more than 200 countries, with tens of millions of registered users. Security and privacy documentation is available, describing data collection practices for account registration (phone number and verification code), content generation (prompts, uploaded materials including facial feature points and contours, and generated output), payment processing, and device information for service stability and fraud prevention. Important coverage gaps exist: developer documentation, API pricing details, dedicated security pages, and trust/compliance pages returned errors or were not accessible during review. Teams evaluating Vidu for workflows requiring API integration, developer documentation, or detailed security certifications should contact the vendor directly at [email protected] to confirm current availability and specifications.
Best for
Best use cases
A content team needs to quickly generate video clips from text descriptions for social media campaigns.
A developer is exploring video generation APIs to embed AI-powered content creation into an existing platform.
A project manager is comparing AI video tools based on pricing transparency, feature coverage, and support boundaries.
An enterprise team needs to assess security and privacy practices before adopting an AI video generation service.
Compare before choosing
Compare against other AI video generation platforms when pricing model flexibility, API availability, or developer documentation quality are decision factors.
Contrast video quality, generation speed, and multi-subject consistency when selecting tools for professional content production.
Evaluate security certifications, privacy policy completeness, and data handling practices across AI content generation services.
Assess credit expiration policies and subscription tiers when budget predictability and usage patterns are key criteria.
Features
Text-to-Video Content Creation
Enter a text prompt describing a scene, action, or concept, and generate a video clip with coherent motion and visual quality. Suitable for creating marketing videos, educational content, or creative demonstrations from written descriptions.
Image-to-Video Animation
Upload a static image and animate it into a video clip while maintaining subject consistency. Useful for bringing photographs, illustrations, or designs to life with dynamic motion.
Reference-Based Video Generation
Use an existing video as a reference to generate new content with consistent subject representation and visual style. Enables style transfer, character consistency, or visual continuity across video sequences.
Template-Based Video Production
Select from available templates to create videos with predefined structures, transitions, and visual treatments, reducing the need for prompt engineering and ensuring consistent output quality.
Pricing Plans
Free Tier
- Free video generation available
- Off-peak generation mode
- Credit-based consumption system
Subscription Plans
- Subscription credits included (30-day validity)
- Fast generation speed
- Multi-subject consistency
- HD video output
Credit Top-up
- Purchasable credits available on demand
- No expiration constraint mentioned for purchased credits
API Open Platform
- Developer API access referenced
- API pricing details not accessible during review
* Pricing information is for reference only. Please refer to the latest announcement on Vidu's official website.