
Callbell
A shared inbox for support and sales teams using WhatsApp and major social messaging channels.
About Callbell
Callbell is a shared inbox and customer messaging platform for sales and support teams that work across WhatsApp, Facebook Messenger, Instagram Direct, and Telegram. Teams can bring conversations into one multi-agent workspace, invite colleagues, route chats to the right department, and use statistics to review performance. The product also includes an advanced chatbot with a flow builder for automating conversations, a broadcast module for WhatsApp mass messaging, and APIs and webhooks for connecting CRM or ERP systems and scheduling messages or tasks. Callbell supports access from Android, iOS, Windows, and macOS, which suits teams that need to answer customers away from a single desk. The homepage advertises entry from 0 euros per month and shows a Multiagent Chat offer at 15 per user per month, while Instagram Direct is displayed as a paid add-on at 22 dollars per month. The final bill depends on the chosen channels and modules because channel add-ons, per-user charging, and separate automation or broadcast requirements can change the practical cost. It fits best for organizations whose customer service or conversational sales already happen in messaging apps; teams centered on email or a broad omnichannel help desk should compare compatibility carefully.
Best for
Best use cases
Centralize four messaging channels in a shared team inbox.
Route incoming chats to the department responsible for the request.
Automate replies or campaigns and connect operational systems.
Compare before choosing
Compare per-user and channel add-on costs with other shared inboxes.
Check whether WhatsApp, Messenger, Instagram, and Telegram cover the required channel mix.
Compare chatbot, broadcast, API, and reporting workflows with broader help desks.
Features
Shared messaging inbox
Manage WhatsApp, Facebook Messenger, Instagram Direct, and Telegram conversations with multiple agents.
Routing and statistics
Direct chats to the appropriate department and use performance statistics to supervise communication.
Automation and integrations
Use chatbot flows, WhatsApp broadcasts, APIs, and webhooks to extend customer messaging workflows.
Pros
- Combines four major messaging channels in one inbox, reducing the need for agents to switch between separate accounts.
- Department routing and team statistics support a more structured service workflow and clearer performance review.
- Desktop and mobile apps, APIs, and webhooks give distributed teams several ways to connect existing workflows.
Cons
- Multiagent Chat is priced per user, so monthly cost increases as the agent team grows.
- Instagram Direct is listed as a separate $22 monthly charge, adding cost for teams that need that channel.
- The channel set centers on messaging apps, so email-first or broader help-desk teams must check compatibility before adopting.
Pricing Plans
Starting access
- Account entry point advertised on the homepage
- Access scope depends on selected channels and modules
Multiagent Chat
- Chat management inbox
- Facebook Messenger
- Instagram Direct available at $22/month
* Pricing information is for reference only. Please refer to the latest announcement on Callbell's official website.