
Recraft
An AI design platform for generating, editing, vectorizing, and exporting visual assets for web and print.
About Recraft
Recraft combines text-to-image generation with a design canvas for raster images, vectors, icons, illustrations, mockups, and print assets. Proprietary raster and vector models sit alongside custom styles and color controls, which helps teams repeat a visual direction across projects. The canvas handles finishing work too: background removal, vectorization, format conversion, and export to SVG, PNG, JPG, PDF, TIFF, or Lottie. For print jobs, it supports CMYK conversion and DPI settings up to 300. An API opens the same generation and editing workflow to products, internal tools, and high-volume experiments. Credits are the main operational constraint. Subscription credits reset every billing cycle, usage varies by model and action, and only Basic and Pro subscribers can buy top-ups.
Best for
Best use cases
Choose Recraft when a project must move from prompt-based creation to vectorization, format conversion, and final export in one canvas.
Use it when print deliverables require TIFF output, CMYK conversion, and DPI settings up to 300 without a separate finishing step.
Consider the API when image or vector variants must be generated and edited at volume for tests, catalogs, or product experiences.
Compare before choosing
Compared with image-only generators, Recraft also covers vectors, editing, format conversion, and print-oriented export tasks.
Its custom styles and color controls suit repeatable brand production better than workflows based only on independent prompts.
The credit system adds operating limits because monthly subscription credits expire and action costs vary by model and operation.
Features
Brand asset production
Create images and vectors with custom styles and colors for a more consistent visual system.
Print-ready export
Prepare TIFF files with CMYK conversion and DPI control up to 300 for print production.
Automated image workflows
Use the API to generate, edit, and scale raster or vector assets inside products and internal tools.
Pros
- Raster and vector generation share one design workflow, reducing transfers between specialized creation tools.
- Custom styles and color controls support repeatable brand asset production across ongoing campaigns.
- SVG, TIFF, PDF, Lottie, CMYK, and up-to-300-DPI options cover web, motion, and print delivery needs.
Cons
- Subscription credits reset each billing cycle, so unused monthly capacity does not carry into the next period.
- Credit consumption varies by operation and model, which makes workload costs less predictable than a flat allowance.
- Top-up credits are available only on Basic and Pro plans, limiting overflow capacity for Free-plan users.
Pricing Plans
Free
- Free-plan image generation
- Raster and vector creation
- Access through the Recraft design platform
* Pricing information is for reference only. Please refer to the latest announcement on Recraft's official website.